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Learn about social media for FREE

21 Mar 2011

 

Tourism and hospitality businesses can’t afford to be left behind as social media communication gathers even more speed and force. If you’re not quite sure what social media means or perhaps you are aware of the likes of Facebook and Twitter but you are in the dark about how to use them then a FREE Scottish Enterprise Social Media for Tourism Seminar is exactly where you should be heading.

The seminar takes place at SE Glasgow, Waterloo Street, on Thursday March 24 at 9.45am for 10am, finishing by 2pm. Lunch is included.

Every switched on tourism business is using social media tools to get their message out there and to draw their customers closer to them. Above all, social media puts the power in the hands of the customer. The businesses that survive, and thrive, will be those that embrace that change.

The seminar will show you how it works, why it’s important and how to make it work for you, including inspirational and practical examples.

It's ideal for a wide range of businesses, from small B&Bs to big brands, because whatever your business you can benefit from using social media more effectively.

The seminar will show businesses:

  • The power of social networking
  • The sites and technologies that will suit your business and customers
  • How to get others to do your marketing for you
  • How to improve and strengthen your reputation, credibility and customer relationships.

You should attend this event if you:

  • Are the owner or operator of a tourism business
  • Involved in marketing to tourists
  • Look after your company's website
  • Want to improve repeat business and customer retention
  • Want to improve your relationships with your customers.

Scottish Enterprise’s e-business experts will be on hand to give you further advice and explore what else SE can do to help.

To secure your place please go to Scottish Enterprise events